A Secret Weapon For Johnnie Walker Blue Label Ultra
A Secret Weapon For Johnnie Walker Blue Label Ultra
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Within our quest for the lightest bottle doable, we took our eyesight to some group of specialist glassmakers. Checking out designs and glassblowing procedures to minimise glass use without compromising sturdiness.
This new, light-weight bottle is actually a factor of exquisite attractiveness; but a lot more importantly, it demonstrates what is achievable On the subject of lightweighting glass. We're going to keep on implementing these learnings throughout our range, having a lot more progressive strides as we look to the way forward for Scotch.”
Johnnie Walker’s five years of investigation and progress have intended that the understanding obtained is currently being used over the selection of Diageo products and solutions.
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We hope that our discoveries should have a beneficial effect inside the broader marketplace and assistance explore new possibilities for lighter, lessen carbon packaging solutions.”
From peaty whisky to fruity whisky, lean on our qualified insights to find the complete selection and character of various whisky flavours.
We hope that our discoveries will likely have a optimistic effect in the broader market and aid learn new options for lighter, lower carbon packaging possibilities.”
Johnnie Walker Blue Label Ultra could be the brand’s lightest 70cl Scotch whisky glass bottle thus far also to the best in the model’s expertise and exploration, the whole world’s lightest 70cl Scotch whisky glass bottle2 . The look usually takes Daring strides and dares to experiment with a recognised paradigm of luxury.
Weighing one hundred eighty grams, the Blue Label Ultra bottle is usually a glimpse into the way forward for sustainable luxurious spirits packaging
We are listed here whenever you're wanting to take the plunge with Johnnie Walker and explore cocktail recipes, new merchandise launches and the latest from our earth of whisky.
The complex challenges that lightweighting presents led us to incorporate several structure and generation technical specs that we couldn't have envisaged Initially of our journey; in the necessity of a tear drop condition which We've moulded to even now mimic the iconic more info square form of Johnnie Walker bottles, towards the addition of the protecting cage to permit for your round base, as well as the hand-producing and filling of each individual bottle to avoid damages in output.
“We took our vision to your group of expert glassmakers and through a 5 calendar year check-and-study procedure bit by bit discovered how to produce exquisite, lightweight glass. The technical issues that lightweighting provides led us to include a variety of structure and production specs that we could not have envisaged In the beginning of our journey; through the need of the tear drop shape which We've moulded to nevertheless mimic the iconic square kind of Johnnie Walker bottles, on the addition of a protective cage to permit for just a spherical foundation, as well as the hand-producing and filling of each individual bottle to stay away from damages in output.”
We figured out which the lightest, strongest glass bottle you can make devoid of compromising durability is often a teardrop shape.
“We’re almost certainly about 12 months from Those people initially solutions hitting the market on account of the lightweighting application.”
Indeed—this collectible edition is usually requested on the web and delivered securely for your doorway with signature confirmation.
Liquid Mild enveloped people inside a mesmerizing interplay of light and shadow, with going mild passing via glass varieties and projecting classy patterns on to white walls.
Johnnie Walker got down to advance the spirits sector by experimenting with light-weight glass for its luxurious whiskies, inspired through the craze to 'delicate' as an alternative to 'significant' luxurious. The end result was the Johnnie Walker Blue Label Ultra bottle, weighing just 180g with no closure.